| |
|
| Edge 100 |
| • |
Configuration and installation of advanced tracking
system. |
| • |
30-day baseline study of traffic statistics and visitor
behavior. |
| • |
Usability recommendations to Web development team (either
existing or outsourced team). |
| • |
Initial web site submission to over 80 English-language
search engines. |
| • |
Monthly Web traffic analysis. |
| • |
Ongoing usability analysis and recommendations as appropriate. |
| • |
Monthly search engine monitoring and reporting (domain
level only). |
| |
|
| Edge 200 |
| • |
Edge 100 |
| • |
Registration and ad generation for up to 100 keywords
with the two major Pay-Per-Click networks. |
| • |
Monitor and manage PPC efforts, adjusting bid amounts
and modifying ads/keywords as necessary. |
| • |
Monthly reports on activity. |
| |
|
| Edge 300 |
| • |
Edge 200 |
| • |
Provide general search engine optimization for the web site as a whole.Pages will be search engine friendly per
current industry practices. |
| • |
Provide specific search engine optimization for up to
10 site pages, targeting specific keywords identified
in conjunction with client. |
| • |
Monitor and report on keyword rankings on a monthly
basis, resubmitting pages/sites as appropriate. |
| |
|
| Edge Leads |
| • |
Full Campaign Development |
| • |
Paid Search Marketing |
| • |
Incentive Marketing |
| • |
Affiliate Marketing / Management |
| |
|
| Marketing Services Add-on Components |
| • |
ClickTracks Advanced Tracking System |
| • |
Newsletter Management |
| • |
Incentive Marketing |
| • |
Paid Search Marketing |
| • |
Search Engine Management |
| • |
Search Engine Optimization |
| • |
Affiliate Marketing / Management |
| • |
Viral Marketing |
| • |
Permission-based Marketing / Management |
